The Whopper Plopper, designed by the legendary angler Larry Dahlberg, is his secret weapon for musky fishing. The soft, pliable tail rotates on the ha...More
The Whopper Plopper, designed by the legendary angler Larry Dahlberg, ...
Wide swimming jointed action with a loud rhythmic rattle mimics and exaggerates the action of a wounded baitfish. Suspending on pause just like the re...More
Wide swimming jointed action with a loud rhythmic rattle mimics and ex...
Arbogast Hula Popper
One of the most productive big bass baits of all time, the Arbogast® Hula Popper elicits bone crushing strikes. Its concave mou...More
Arbogast Hula Popper
One of the most productive big bass baits of all...
Sinking at a consistent rate of one foot per second, the CountDown® allows you to easily target specific depths repeatedly. Whether the fish are susp...More
Sinking at a consistent rate of one foot per second, the CountDown® a...
The Clackin' Minnow features a long casting, slow-sinking minnow body profile. Awarded the 'Best of the Best' for new lures by Field & Stream magazine...More
The Clackin' Minnow features a long casting, slow-sinking minnow body ...
his multi-species balsa bait brings the excitement of the Rapala® Tail Dancer® to a shad profile. Swimming with a silent, aggressive, hard-thumping ...More
his multi-species balsa bait brings the excitement of the Rapala® Tai...
Designed to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique ...More
Designed to the specifications of BassMaster's Classic Champ Kevin Van...
Bass anglers on the hunt for monster bass should arm themselves with big baits. The Strike King® Pro Model® 8XD and 10XD Deep Diving Crankbaits fit ...More
Bass anglers on the hunt for monster bass should arm themselves with b...
The Heddon Zara Spook is the topwater lure that invented the walk-the-dog retrieve, and despite being copied literally hundreds times during the past ...More
The Heddon Zara Spook is the topwater lure that invented the walk-the-...
Designed to offer big action in a small bait. Size 3 body dives to 8' and delivers an enticing wobbling and rolling action. Buoyant body easily backs ...More
Designed to offer big action in a small bait. Size 3 body dives to 8' ...
It's easy to see why Strike King® Pro-Model® XD Series crankbaits are so popular with the pros. These medium- (5XD) and large-bodied (6XD), extra-de...More
It's easy to see why Strike King® Pro-Model® XD Series crankbaits ar...
Walk-the-dog with this frog and you’ll quickly become a believer in the Frog-R. This realistic topwater bait has the profile and color pattern of a ...More
Walk-the-dog with this frog and you’ll quickly become a believer in ...
It's easy to see why Strike King® Pro-Model® XD Series crankbaits are so popular with the pros. These medium- (5XD) and large-bodied (6XD), extra-de...More
It's easy to see why Strike King® Pro-Model® XD Series crankbaits ar...
Each bait in Strike King's line of Strike King® Pro-Model® Crankbaits is designed to perform a specific task and their Series 5s are the go-to crank...More
Each bait in Strike King's line of Strike King® Pro-Model® Crankbait...
Each bait in Strike King®'s Pro-Model® Crankbait Series is designed to perform a specific task. The Pro-Model Series 4 and 4S Crankbaits dominate sh...More
Each bait in Strike King®'s Pro-Model® Crankbait Series is designed ...
The Heddon Zara Puppy brings all of the advantages of a Zara Spook to a smaller package that appeals to gamefish of all sizes. Walk the puppy for big ...More
The Heddon Zara Puppy brings all of the advantages of a Zara Spook to ...