The Whopper Plopper, designed by the legendary angler Larry Dahlberg, is his secret weapon for musky fishing. The soft, pliable tail rotates on the ha...More
The Whopper Plopper, designed by the legendary angler Larry Dahlberg, ...
The Heddon Zara Spook is the topwater lure that invented the walk-the-dog retrieve, and despite being copied literally hundreds times during the past ...More
The Heddon Zara Spook is the topwater lure that invented the walk-the-...
Every Heddon Lucky 13 produces a deep, resonating sound that drives gamefish crazy when it's chugged. Long considered one of the best lures made for c...More
Every Heddon Lucky 13 produces a deep, resonating sound that drives ga...
The Torpedo’s aerodynamic shape, balance and weight allow anglers to cast for distance and accuracy. The Teeny Torpedo froths the water when twitche...More
The Torpedo’s aerodynamic shape, balance and weight allow anglers to...
Walk-the-dog with this frog and you’ll quickly become a believer in the Frog-R. This realistic topwater bait has the profile and color pattern of a ...More
Walk-the-dog with this frog and you’ll quickly become a believer in ...
The Heddon Zara Puppy brings all of the advantages of a Zara Spook to a smaller package that appeals to gamefish of all sizes. Walk the puppy for big ...More
The Heddon Zara Puppy brings all of the advantages of a Zara Spook to ...
This topwater can do everything. Spits, darts, chugs and walks-the-dog all depending on how you want to fish it. Either way the fish can’t resist it...More
This topwater can do everything. Spits, darts, chugs and walks-the-dog...
The Rebel Buzz’n Frog is a buzzbait in disguise. The legs on the Buzz’n Frog spin like a buzzbait, but when paused, the Buzz’n Frog floats to te...More
The Rebel Buzz’n Frog is a buzzbait in disguise. The legs on the Buz...
The Heddon Wounded Zara Spook walks the dog like the rest of the Spook family, but propeller blades fore and aft create a froth, more splash and distu...More
The Heddon Wounded Zara Spook walks the dog like the rest of the Spook...
The Heddon Tiny Crazy Crawler is a wild acting topwater lure that literally crawls across the surface, creating a trail of splashes as it goes. Their ...More
The Heddon Tiny Crazy Crawler is a wild acting topwater lure that lite...
Arbogast Hula Popper
One of the most productive big bass baits of all time, the Arbogast® Hula Popper elicits bone crushing strikes. Its concave mou...More
Arbogast Hula Popper
One of the most productive big bass baits of all...
Imagine stopping your buzzbait right next to that stump and letting it float there, then twitching and shaking it to entice a big bass to strike. Or, ...More
Imagine stopping your buzzbait right next to that stump and letting it...
